Interested in tech investments? Here’s your go-to guide on how to invest in Perplexity AI, one of the fastest-growing AI startups shaking up the information search industry. This comprehensive guide walks beginners through stock options, market analysis, and essential tips to enter the AI stock space with confidence.
Why People Want to Invest in Perplexity AI
Perplexity AI is quickly emerging as a key player in the artificial intelligence landscape. Its unique combination of AI search technology, conversational interfaces, and fast user growth has made it a standout competitor to both ChatGPT and Google’s Gemini. Because of this explosive rise, many new investors are now looking to invest in Perplexity AI as part of their tech-focused portfolios.
With AI being the future of productivity and automation, Perplexity AI's long-term prospects appear promising. As of 2025, the company has already attracted millions of monthly users and partnerships across enterprise sectors. If you're wondering how to get in early, this guide outlines your best paths forward.
Is Perplexity AI a Publicly Traded Company?
Before you invest in Perplexity AI stock, it’s important to understand that as of now, Perplexity AI is a privately held company. This means you can’t buy its shares directly on the stock market through platforms like Robinhood, E*TRADE, or Fidelity. However, there are still several smart ways to position yourself financially and prepare for when the company eventually does go public.
Key Insight: Many AI startups follow a path similar to OpenAI or Anthropic—raising billions privately before IPO. Keep a watch on tech IPO forecasts.
How to Invest in Perplexity AI Before It Goes Public
Even though the stock isn’t public, there are a few backdoor strategies you can explore to gain early exposure:
Venture Capital Funds: Some VC funds have exposure to Perplexity AI. Accredited investors can access these through platforms like AngelList or Seedrs.
Secondary Marketplaces: Platforms like EquityZen or SharesPost occasionally list shares from employees or early investors.
Indirect Investment: Invest in venture capital firms (like Andreessen Horowitz or NEA) that have backed Perplexity AI.
Who Can Access Pre-IPO Shares?
Typically, only accredited investors with high net worth or institutional affiliations can access pre-IPO stock deals. However, some equity crowdfunding platforms are working to expand that access in the near future.
What to Watch Before You Invest in Perplexity AI
Whether you’re investing before or after an IPO, here are the core metrics to monitor when evaluating Perplexity AI's financial health and growth potential:
?? Monthly Active Users (MAU)
Check user growth and retention—these indicate strong demand for Perplexity AI’s services and long-term scalability.
?? Revenue Streams
Are they expanding through subscriptions, API licensing, or enterprise deals? Multiple streams reduce financial risk.
Other key indicators include competitive differentiation, patent filings, founder leadership, and market positioning against tech giants like OpenAI, Meta, or Google.
Risks of Investing in AI Startups Like Perplexity
Every investment comes with risk—especially in the fast-moving world of AI. Here are the major concerns to be aware of:
Regulatory Uncertainty: AI regulation is still evolving. New laws could significantly impact business models.
Competition: Perplexity AI faces tough competitors like ChatGPT, Claude, and Gemini.
Profitability Timeline: AI companies often take years to become profitable, so short-term investors may be disappointed.
When Will Perplexity AI Go Public?
As of mid-2025, no official IPO date has been announced. However, industry insiders speculate a public offering could occur within the next 12 to 24 months. Given that Perplexity AI has recently closed a funding round exceeding $100M, it’s safe to assume they’re positioning for a public debut.
Pro Tip: Set IPO alerts on platforms like Nasdaq, Bloomberg, and Crunchbase to be notified the moment Perplexity AI stock hits the market.
Best Platforms to Buy Perplexity AI Stock After IPO
Once it’s publicly listed, you’ll be able to invest in Perplexity AI through nearly all major online brokerages. Here are a few to consider:
Fidelity: Low-fee trading and strong research tools.
Robinhood: Ideal for beginners; commission-free trades.
Charles Schwab: Great customer service and real-time updates.
Interactive Brokers: Good for international investors.
How Much Should You Invest in Perplexity AI?
A general rule is to never put more than 5–10% of your portfolio into one stock—especially if it's a high-growth tech company. Start small, dollar-cost average your investment, and diversify with ETFs or mutual funds that include AI stocks.
AI Investment Tip: Consider diversified AI ETFs like Global X Robotics & AI ETF (BOTZ) or iShares Robotics and AI Multisector ETF (IRBO) to reduce individual stock exposure.
Final Thoughts: Should You Invest in Perplexity AI?
If you're bullish on the future of AI, especially in the search and information sector, investing in Perplexity AI may be a strategic move. But like any startup investment, it comes with risks. Make sure you research thoroughly, assess your financial goals, and keep an eye on the IPO calendar.
Key Takeaways
? Perplexity AI is not yet publicly traded but may IPO soon
? Early investment options exist via VC funds or secondary markets
? Monitor user growth, revenue, and market positioning
? Diversify your AI portfolio to manage risk effectively
Learn more about Perplexity AI